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Rich Text Description

Rich Text Description

persona rich text description

Use rich text support including font colors, underlining and bullets to make you persona description easier to understand.

persona rich text description
persona images

Images

Images

persona images

A picture speaks a thousand words. Give your personas visual context by addding images.

Information chips

Information chips

persona information chips

Add informaiton chips to your persona to help describe their goals, fears, expectations and pain points.

persona information chips
persona experience

Experience Metrics

Experience Metrics

persona experience

Monitor each persona's brand, service and digital experience with your company.

Themes Analysis

Themes Analysis

themes analysis

Papillio will conduct automated theme heatmap analysis every time you add information about your persona so you can get a quick overview of what's important to them.

themes analysis
link ideas and journeys to personas

Link Journeys & Ideas

Link Journeys & Ideas

link ideas and journeys to personas

Link journey maps and ideas to your personas so you can keep track of all the initiatives your business has underway to improve their experience.

Powerful Collaboration Features

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